How optimizing site content increased page impressions by over 450%.
Website Optimization Success
A consumer packaged goods (CPG) company wanted to increase views of their recipe pages… after all, their cheeses have a one-of-a-kind sharp flavor, creamy consistency, and perfect meltiness that is delightful not only in the deli but at home.
They asked us to help increase visibility, awareness, and endorsement – as well as to boost sales online and in retail stores. After a deep dive into design, we added new image and visual treatments to encourage visitors to spend more time on the page, increase shares on social media, and sign up for emails.
recipe pages optimized
for search results
increase in impressions
increase in recipe page clicks
"Imaginasium goes deep, asking questions to understand our business objectives, then bring a proactive strategic approach that makes our goals a reality.”
– Brand Manager, Fortune 200 CPG Dairy Brand