SUCCESS STORY
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How InitiativeOne's refined brand leveraged outreach and increased Google traffic by over 2,000%

Brand Messaging Success

InitiativeOne, a business management consulting group, has an impressive client list including the Chicago Bears and the Oneida Nation. But they needed a clear, compelling, and effective way to communicate the benefits they bring to their clients – as well as help telling their story to the world.

We worked with them to refine brand messaging, create a new longform content marketing strategy, and leverage outreach by key influencers.

Group 3-1

2,038%

increase in Google
traffic value

Impressions-Icon

84%

increase in
search rankings

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Media Mentions

Gained several major
media mentions

"In 20 years working with agencies, Imaginasium is the first one that truly gets us."

– Fred Johnson, CEO and Founder of InitiativeOne



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